IF, December 1957. Cover by Mel Hunter
If was a classic digest magazine of what might be called the “second tier” of SF magazines. (The term second tier might be a bit dismissive — there were a number of quality magazines that for a time surpassed one or more of the so-called “Big Three” (Astounding/Analog, Galaxy, and F&SF.) That said, those three magazines, via comparative longevity, consistent quality, and simply tradition were considered “the big three” by the SF community for most of the ’50s through ’70s.) It was founded by James Quinn (Quinn Publishing Company) in 1952, with Paul Fairman the initial editor. Quinn took over from Fairman fairly soon (though Larry Shaw was listed as Associate Editor but was apparently the actual editor from May 1953 to March 1954), and he edited it until 1958, after which Damon Knight briefly took over. Quinn sold the magazines to the publishers of Galaxy, and it was a companion to Galaxy for the rest of its existence; under the editorship, sequentially, of H. L. Gold, Frederik Pohl, Ejler Jakobsson, and Jim Baen, before folding after the November-December 1974 issue.
There was a single-issue revival in 1986, edited by Clifford Hong, officially called Worlds of If. Though that revival quickly failed, it should be said that the list of contributors is fairly impressive (Niven, Van Vogt, Salmonson, Schenck, Card, Zelazny, etc.) As far as I know the official title of the magazine (except for the last issue) was always If, sometimes subtitled “Worlds of Science Fiction,” but the cover, especially late in the run, often appeared to give the title Worlds of If. During Pohl’s editorship, when it was positioned as the somewhat lighter, more adventure-oriented, magazine in the Galaxy stable, it won three consecutive Hugos as best magazine, supposedly to Pohl’s slight dismay, as he considered Galaxy the better product.
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