Art of the Genre: Front Loading a Kickstarter

Ok, could Kickstarter be any more popular than it is right now? I’m thinking no… I mean, if we were looking at a bell curve, beginning in 2009 with Kickstarter’s launch, the top of the bell should be right here, right now.
As I was moving through Facebook yesterday, a place where until November 2011 I’d never heard or seen a mention of Kickstarter, I counted 9 different threads among sites I frequent either pushing a new Kickstarter or asking questions about the platform.
It’s kind of crazy, and yet when the gravy train is running, anyone out there would be a fool not to jump on board, or so all the property flippers from 2006 would like you to believe.
Still, I digress, as this post is about something other than the proliferation of the platform.
This fine Saturday, one in which I incredibly DON’T have a Kickstarter to peddle, I’m going to talk a bit about getting ready for a Kickstarter.
As I mentioned in my last post on the subject, a video is now an even greater key to a Kickstarter’s success, and the days of one-on-one testimonials are dying faster than the people of Portland in the TV show Grimm.
But before I reiterate my discussion on videos from two weeks ago, I really want to take you into the world of Kickstarters, fulfillment, and what it takes to not only get one going, but also how to wrap it up and get it out the door after all the ‘crazy’ ends. This process will take a couple of weeks, so bear with me, but it still begins today with the question I got earlier this week.